Broughton Fish and Chips has been awarded the prestigious title of Central & South England Takeaway Fish and Chip Shop of the Year 2014.
As one of the UK’s top 10 fish and chip shops, announced on 7th October, Broughton Fish and Chips will compete to be crowned Independent Takeaway Fish and Chip Shop of the Year as part of the 2015 National Fish & Chip Awards, organised by Seafish.
The 10 fish and chip shops, from each UK region, will now ‘fry’ for glory in the race to bag the ultimate title.
To get to this stage, the shortlisted shops have been put through a rigorous, multi-stage judging process undergoing assessments on a wide variety of criteria including product quality, sustainable sourcing policies, marketing initiatives and customer service.
The hopefuls will now put their presentation skills to the test when they face a panel of specialist industry and media judges. The shops will also be quizzed on a diverse range of industry related topics before the overall winner is announced at an awards ceremony at The Lancaster London Hotel on 20 January 2015.
Paul Williams, Chief Executive of Seafish, said: “Seafish have organised the awards for the past 27 years. Our aim has always been to showcase the very best fish fryers in the UK while setting incredibly high standards for the industry.
“I would like to offer up my congratulations to the finalists and wish them the best of luck as they battle for the top accolade. The bar rises year on year for the awards and I can’t wait to see the top fryers go head-to-head at this year’s ceremony.”
The finalists will also now be invited to attend a study trip to Ålesund, Norway, organised by award sponsor, the Norwegian Seafood Council, to see first-hand why the country is regarded as one of the world’s most sustainable fishing nations.The National Fish & Chip Awards recognises the best talent, quality and choice offered by fish and chip businesses across the UK.
For further information on The National Fish & Chip Awards please visit www.fishandchipawards.com.