Over the past two years thecentre:mk has undergone a £20 million enhancement programme, designed to attract new retailers and give the centre a more cosmopolitan feel.
New technology and the re-development of Queens Court have improved the shopper experience and reinforced the growing cafe culture of Milton Keynes. As a result, international brands such as Pandora (Danish), Thomas Sabo (Germany), Carluccios (Italian), and YO! Sushi (Japanese) now grace the malls of the region’s largest shopping destination complimenting the existing retailers.
Throughout the three days a series of events ran to support the opening of Destination Dining. There was a local stakeholder event with invited guests including the Mayor of Milton Keynes, Councillor Debbie Brock on the 14 July. The following day Celebrity Chef, John Torode performed cooking demonstrations with regional competition winners, and on Friday 16 July Lesley Waters recreated signature dishes for the public from key retailers Giraffe, Wagamama and Pizza Express. Not to be left out, also on the Friday, chefs from the new Destination Dining restaurants, YO! Sushi, Cafe Rouge, Carluccios and Nando’s demonstrated dishes from their menus.
“Destination Dining is thecentre:mk’s biggest development for over 15 years,” commented Melanie Beck, Head of Marketing & Communications for thecentre:mk. “Therefore we put together a series of events throughout the three days which were designed to celebrate with key local dignitaries and the our shoppers. Our professional master of ceremonies was on hand to help get the best information out of the chefs and our store sampling and advice from Waitrose, Marks & Spencer’s and Hotel Chocolat.”